The fall season is the beginning of joyful festivities to share with loved ones. It is the perfect opportunity for restaurants to promote their products and reach new clientele by offering entertaining activities, delicious food and incentivizing customers to upsell.
The following 6 exciting ideas will help you achieve this goal during the fall season.
- Fall decor: Let’s start by setting the mood for entertainment by decorating your restaurant with pumpkins, lights, and hay, definitely fall favorites! This will excite customers since they enter your business.
- Oktoberfest: Traditional fall celebrations are perfect to attract customers. Music, beer, and food! With this in mind, offer a unique beer selection and mimic Munich, Bavaria festival. What beers to include? The characteristics of the Oktoberfest beers, traditionally speaking, are dark-colored lagers, brewed to about 5.5 – 6% ABV in March, dubbed Märzen, and slowly fermented throughout the summer months to develop rich malt flavors.
- Fall Party: Promote joy by organizing a fall party and introduce new seasonal menus and surprises to attract customers.
- Outdoor fire pit lounge: a perfect transition towards crisp coolness and bold gold, red, and orange leaf colors. Everybody loves fall drinks by the fire! What an ideal opportunity to promote late happy hours to upsell.
- Halloween costume contest: music, food, and drinks, what a perfect combination, WAIT… and prices! Make your restaurant the trendy spot to celebrate halloween by offering a costume contest party where winners get free meals, discounts, and the joy of winning.
- Gift cards: not least of all, the season of giving, promote gift cards by offering bonuses, buy $100, and receive $10 extra. Gift certificates are usually purchased rushedly for a last-minute gift, which means a potential new client. You can significantly increase your seasonal sales.
In summary, autumn apple picking, hayrides, crisp air, crunchy leaves, and good sales equal success—the perfect season. We hope you find these ideas helpful to rename fall a growing season for your business. Consequently, if you need help promoting and branding your business, A&B PAY can help you succeed. And if you want to reward your customers with the joy of flexibility by accepting multiple payment methods during this beautiful season, contact us for further information. Our team of specialists is eager to meet you.